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Associate Product Manager

Req # JR - 164067 Location Taipei, Taiwan, Taiwan Job Category Marketing Date posted 06/13/2025
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Overview

This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

  • Support for Parents

  • Continuing Education/ Professional Development

  • Employee Heath & Well-Being Benefits

  • Paid Time Off

  • 2 Days a Year to Volunteer

Success Profile

What makes a successful Marketing team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.

  • Compelling & Concise Communication
  • Creative & Innovative Thinking
  • Strategic Planning
  • Competitive Intelligence
  • Collaborative
  • Digitally Savvy

Associate Product Manager

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This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.

Baxter's products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.

Join us at the intersection of saving and sustaining lives—where your purpose accelerates our mission.

Main Responsibilities:

  • Develop marketing plan and design marketing programs to drive the short-term and long-term business growth. For all key products, define clear customer segmentation, targeting and positioning.
  • Analyze market competition & trends, customer data and perform market feasibility evaluations to maximize business opportunity and drive brand awareness.
  • Execute a full spectrum of product marketing activities, including seminars, exhibitions, advertising, database marketing, joint-promotional programs, and marketing collaterals, to increase demand generation and brand awareness.
  • Develop new product launch plan and discipline execution in collaboration with sales team and various functional team
  • Prepare materials for product brochure production, sales presentation, sales data analysis and forecasting
  • Intimate product knowledge and can speak with confident authority about them
  • Build strong network and rapport with key opinion leaders within the relevant therapeutic areas
  • Provide support to sales team to better utilize sales aids and medical publications, work closely with sales team in developing KOLs and collect market intelligence
  • Coordinate and follow up on inquiries and requests from sales organization
  • Work closely with internal and external parties to ensure excellent execution of marketing initiatives
  • Work closely with regional marketing to collaborate with regional marketing activities
  • Experience in digital marketing will be a benefit

Qualifications:

  • Degree holder in Marketing, Business or related discipline
  • Minimum 3 years’ experience in healthcare or pharmaceutical industry.  Prior experience in both sales and marketing is strongly preferred
  • Solid experience and knowledge in surgical field, O&G or medical device is a plus, yet is a quick learner, and is willing to go beyond what s/he knows already
  • Self-motivated with strong communications skill, creative thinking and with strong business sense
  • Good presentation and communication skills to both written and spoken in English, Mandarin
  • Work independently
  • A proven track record to be a superb team player
  • Be comfortable of using digital technology in executing marketing initiatives nowadays

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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Address

Explore this location 28F, No.95, Sec. 2, DunHua S. Road
Taipei
Taipei City 106
Taiwan Explore This Location

Hear from Our Employees

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.

Meet Madhuri, Senior Manager, Product & Strategic Initiatives in India

“Being a marketer at Baxter is a great enabler and gives opportunities to develop and exercise strategic decision making, portfolio management, project management, new launch excellence, driving profitable growth and omnichannel marketing campaigns. Leaders here are approachable and receptive to new ideas. Baxter gave me an opportunity to drive strategic initiatives across the India organization in addition to my current marketing role.”

Meet Bethany, Marketing Director in the United States

“I find it very rewarding to manage a new product development project from initial concept through to seeing the first patients on the therapy. It makes it all worthwhile to hear how our products and therapies are positively impacting a patient and their family.”

Meet Claire, Marketing Manager in Singapore

“In my current marketing role at Baxter, I've gained different insights and skillsets, one of them being learning to look at things from different angles. From big picture to strategy implementation, my experience has allowed me to help the sales team connect the dots together effectively.”

Meet Sara, EMEA Digital Health Project Leader in Portugal

“As an Early Career Professional, I must say that Baxter truly allows you to develop your career. I started working at a national role and advanced into an EMEA role in Digital Health, early this year. Being able to collaborate on the strategy behind an effective digital transformation of the company, makes me believe on our mission every day, and be very proud to work at Baxter.”

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