Assoc Mgr, Product Marketing
Overview
This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.
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Support for Parents
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Continuing Education/ Professional Development
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Employee Heath & Well-Being Benefits
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Paid Time Off
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2 Days a Year to Volunteer
Success Profile
What makes a successful Marketing team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.
- Compelling & Concise Communication
- Creative & Innovative Thinking
- Strategic Planning
- Competitive Intelligence
- Collaborative
- Digitally Savvy
Assoc Mgr, Product Marketing
This is where you save and sustain lives
At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.
Baxter's products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.
Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.
Join us at the intersection of saving and sustaining lives—where your purpose accelerates our mission.
Job Summary:
- Overall product management of anesthesia products, including strategy development and execution with a deep understanding of the market and customers.
- Collaborate with relevant internal functions and external partners to implement critical cross-functional projects, such as new product development and addressing product quality/supply issues including interactions with counterparts of global team in overseas.
- Improve team marketing skills through strategic projects and tactical tasks.
- Develop a team culture based on trust and mutual respect.
Key Responsibilities:
- Achieve Budget Sales Targets:
- Drive sales initiatives to meet or exceed annual sales targets and supervise sales performance and adjust strategies as needed to ensure goals are met.
- Develop and Implement Marketing Strategies:
- Build comprehensive marketing plans to promote anesthesia products, including market segmentation, targeting, and positioning strategies.
- Analyze competitive landscape and market trends to find opportunities and threats.
- Conduct and Analyze Market Research to capture insights on customer needs, preferences, and happiness.
- Build Action Plans and Manage Expense Budgets:
- Develop detailed action plans for marketing campaigns, including timelines, resources, and budgets.
- Supervise and control marketing expenditures to ensure alignment with budgetary constraints.
- Develop Sales Forecasts and Manage Supply:
- Collaborate with sales and supply chain teams to develop accurate sales forecasts and ensure adequate product supply to meet market demand, addressing any supply chain issues promptly.
- Lead Projects Related to Marketing Events, and Creation:
- Plan and implement marketing events and build marketing materials, including brochures, presentations, and digital content, to support sales efforts
Education and Experiences
- Minimum of five years’ experience as a Product Manager in pharma or medical device company.
- Experience developing and implementing marketing strategies
Preferred Education and Experience:
- Bachelor’s degree required and MBA or related advanced degree preferred
- Solid understanding of pharma promotional practices and related regulations.
Crucial Skills and Abilities:
- Native level Japanese and Sophisticated business-level English: TOEIC score of 800+ preferred.
- Passion for continuous self-development.
- Strong logical reasoning and analytical skills.
- Excellent verbal and written communication and presentation skills.
- Strong social skills with the ability to develop and maintain positive relationships both internally and externally.
- Proactive effort to improve marketing skills.
Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.
Recruitment Fraud Notice
Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.
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