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Marketing - Software Product Manager

Req # JR - 184548 Location Bellevue, Washington, United States Job Category Marketing Date posted 10/14/2025
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Overview

This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

  • Support for Parents

  • Continuing Education/ Professional Development

  • Employee Heath & Well-Being Benefits

  • Paid Time Off

  • 2 Days a Year to Volunteer

Success Profile

What makes a successful Marketing team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.

  • Compelling & Concise Communication
  • Creative & Innovative Thinking
  • Strategic Planning
  • Competitive Intelligence
  • Collaborative
  • Digitally Savvy

Marketing - Software Product Manager

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This is where your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride. 

Your Role at Baxter

This is where your ideas lead to success

As a Software Product Manager, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business.

And while you are a great teammate, you are also competitive determined to achieve results and get things done.

At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.

Your Team

We develop quality products with the patient in mind, so our marketing efforts are also patient centric. That means you can be proud of our work and the value we provide to people every day.

As a large, multinational organization, you have the opportunity to expand your knowledge through collaboration with a variety of individuals, exposure to different facets of our portfolio, and an encouraging leadership team that encourages ongoing development.

From your leaders to your peers, we operate as a team. We are passionate about delivering for our patients and the business. We continue developing digital tools to enable efficiency and support a variety of learning and development opportunities.

As the Software Product Manager you'll be responsible for product lifecycle management of the digital products in the BardyDx Portfolio, including web-based tools and mobile applications, you will serve as the Marketing representative and work closely with software/engineering, UX/UI and Sales to explore, innovate, and create new products while also improving existing products.

The successful candidates will be capable of creatively rethinking and prioritizing approaches to current product challenges while ensuring the expansion of our platform in an efficient and scalable manner. This role will require ownership of market and user analysis, technical requirement's gathering, roadmap management, and some aspects of go to market. The ideal candidate is motivated by the idea of helping both clinicians and patients by creating solutions in the digital health space. This role will be based locally in Bellevue (Seattle).

What you'll be doing

  • Oversee portfolio of digital products (i.e., software platforms, apps) and manage the product life cycle from discovery and innovation to new product planning, new product introduction, and postlaunch product management.
  • Lead short- and long-term digital product strategy, road mapping and backlog grooming activities.
  • Proactively work with key stakeholders including software/engineering, sales, clinical, finance, customer experience as well as external customers to discover and understand unmet needs, requirements and business and system issues, and accurately define and prioritize their business value.
  • Work closely together with software/engineering to transfer market requirements into technical specifications to improve existing products and build new solutions and products that meet customer demands.
  • Work closely with software/engineering to deliver the product in timely fashion across multiple sprints.
  • Drive core aspects of product launches via a cross functional team; manage go-to-market activities including validation testing, end user testing, creation of user manuals, release notes and orchestrate cross-functional training activities.
  • Assess product, technology, and customer trends to drive new product development.
  • Maintain competitive market intelligence and understanding of workflows and functionality.
  • Build strong relationships with our customers and support sales efforts when needed.

What you'll bring

  • BA/BS Management Information Systems, Marketing/Business, Computer Science/Engineering and/or equivalent work experience.
  • Minimum of 4+ years in digital product management, software/engineering, and/or digital product development experience within the software, medical device, or healthcare IT industries.
  • 1+ year of marketing related experience.
  • Advanced experience with standard MS Office applications (Excel, Word, PowerPoint, etc.).
  • Strong understanding of the software development life cycle and best practices.
  • Demonstrated success in defining, launching, and maintaining software products.
  • Demonstrated success at driving vision and prioritization of products in a multifaceted environment using analytic and quantitative capabilities.
  • Experience testing and validating value of digital products in the market.
  • Proven project management and analytical skills.
  • Ability to listen to client feedback and generate actionable items.
  • Demonstrated excellence in written, verbal and presentation skills.
  • Ability to analyze issues, develop and deploy solutions within a dynamic environment.
  • Ability to work autonomously and manage multiple projects simultaneously.
  • Understanding of health IT / connected devices / apps/ hosted software environment a plus.
  • Versed in agile development practices and product ownership.

#li-SH1

#LI-BaxGen

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week in our Bellevue office. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $96,000 - 132,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

US Benefits at Baxter (except for Puerto Rico)

This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Know Your Rights: Workplace Discrimination is Illegal

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

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Address

Explore this location 220 120th Avenue NE
Suite 100
Bellevue, WA 98005
United States of America
Explore This Location

Hear from Our Employees

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.

Meet Madhuri, Senior Manager, Product & Strategic Initiatives in India

“Being a marketer at Baxter is a great enabler and gives opportunities to develop and exercise strategic decision making, portfolio management, project management, new launch excellence, driving profitable growth and omnichannel marketing campaigns. Leaders here are approachable and receptive to new ideas. Baxter gave me an opportunity to drive strategic initiatives across the India organization in addition to my current marketing role.”

Meet Bethany, Marketing Director in the United States

“I find it very rewarding to manage a new product development project from initial concept through to seeing the first patients on the therapy. It makes it all worthwhile to hear how our products and therapies are positively impacting a patient and their family.”

Meet Claire, Marketing Manager in Singapore

“In my current marketing role at Baxter, I've gained different insights and skillsets, one of them being learning to look at things from different angles. From big picture to strategy implementation, my experience has allowed me to help the sales team connect the dots together effectively.”

Meet Sara, EMEA Digital Health Project Leader in Portugal

“As an Early Career Professional, I must say that Baxter truly allows you to develop your career. I started working at a national role and advanced into an EMEA role in Digital Health, early this year. Being able to collaborate on the strategy behind an effective digital transformation of the company, makes me believe on our mission every day, and be very proud to work at Baxter.”

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