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Marketing Manager - Communications
Descrição geral
É aqui que a criatividade encontra a estratégia. Como membro da equipe de Marketing da Baxter, você trabalhará no planejamento, desenvolvimento e implementação de programas de marketing e estratégias de preços. Você aproveitará sua experiência para apresentar nossos produtos e serviços que salvam e prolongam vidas ao setor de mercado relevante. Trabalhando em colaboração com as equipes técnicas e de vendas, encontrará oportunidades de aprendizado, desenvolvimento e crescimento futuro na carreira em vários campos da Baxter.
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Apoio aos pais
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Educação continuada/ Desenvolvimento profissional
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Benefícios de saúde e bem-estar para os funcionários
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Férias remuneradas
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2 dias por ano para trabalho voluntário
Perfil de sucesso
O que faz um membro bem-sucedido da equipe de marketing da Baxter? Dê uma olhada em algumas das principais características que procuramos e veja se o seu perfil se encaixa.
- Comunicação convincente e concisa
- Pensamento criativo e inovador
- Planejamento estratégico
- Inteligência competitiva
- Colaboração
- Especialistas digitais
Marketing Manager - Communications
This is where you save and sustain lives
At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.
Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.
Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.
Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission.
Your role at Baxter
This is where your ideas lead to success
As a Marketing Communication Manager, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business. And while you are a great teammate, you are also competitive—determined to achieve results and get things done.
At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.
What you'll be doing
- Lead customer engagements such as webinars, customer dinners, KoL meetings, advisory boards, email campaigns
- Deliver unique/compelling positioning, critical messaging and leadership proof points improving the portfolio's market position, competitive advantage and business results
- Apply portfolio, buyer, segment and routes-to-market expertise to develop the end-to-end marketing strategy for the infusion systems portfolio
- Create a clear and differentiated positioning for the portfolio and effectively present the message and ensuring the messaging is delivered through every relevant channel
- Support creation of tools and a go-to-market (GTM) strategy for best reaching our target markets to drive demand and leading generation events
- Communicate the value of the solution to the sales team and develop sales tools that support the selling of the solutions
- Partner across the marketing and sales ecosystem to create tools that optimize execution and business results
- Plan the launch of new offerings and lead the cross-functional implementation of the plan.
- Work collaboratively with the Education and Sales Enablement teams to educate sellers, channel partners, and business partners on the marketplace, the business drivers, the value proposition, the offerings, and competitive differentiation, through webcasts, in-person training, and other techniques
What you'll bring
- Bachelor's degree required in English, marketing, journalism, public relations, advertising, or transferrable area.
- 4+ years demonstrated ability in corporate communications or public relations. Pharma, med tech or healthcare industry and agency experience desired.
- Proven experience working with marketing teams and other partners to create effective messages that actively engage.
- Experience handling product-related issues, especially in a highly regulated environment.
- Strong and versatile writing skills for a variety of content types, channels and topics. Experience writing for the web and social media.
- Strong project management, time management and organizational skills.
- Proven ability to collaborate internally and develop strong relationships to ensure success.
- Highly motivated, with ability to make decisions independently.
- Flexible and agile, with the ability to quickly change course when need arises.
Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.
We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $104,000 - 143,000. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses and long-term incentive. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
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#LI-BaxGen
US Benefits at Baxter (except for Puerto Rico)
This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter
Equal Employment Opportunity
Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
EEO is the Law
EEO is the law - Poster Supplement
Pay Transparency Policy
Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.
Recruitment Fraud Notice
Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.
Endereço
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Deerfield, IL 60015
United States of America Explorar agora
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Junte-se à nossa comunidade de talentos
Agradecemos seu interesse em uma carreira na Baxter e gostaríamos de conhecê-lo. Participar da nossa comunidade de talentos é uma ótima maneira de estar conectado, aprender mais sobre a Baxter e ajudar nossos recrutadores a te encontrar caso houver uma oportunidade que se alinhe com sua experiência, habilidades e interesses.