Marketing Operations Technology Manager

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. 

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work. 

Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission. 

Your role at Baxter

This is where my expertise drives business innovation

For you, it’s all about the people. Marketing Operations Technology Manager, your impact on patient care is always top of mind. Your desire for challenging, purposeful work and eagerness to meet unforeseen challenges head-on provide robust opportunities to grow your career as a business-focused IT partner. Baxter trusts and appreciates your curious and collaborative problem-solving nature. You enjoy taking ownership of processes that enable the business to work and serve our customers more efficiently.

A global transformation is happening across our IT function—one where we are intentionally and thoughtfully reimagining how we partner with the business. Your expertise is a welcome addition and will be crucial in developing fresh solutions to optimize our technology for all of Baxter. You enjoy seeing the connection between the future and today as we look to simplify our technology landscape. Your past experiences and enthusiasm for innovation will help us streamline systems and initiatives, break down IT silos and work in an agile, hyper-collaborative model. Boosting efficiency supports transformation, enabling focus on results, gaining insight, advancing career at Baxter.

Reporting to the Director of Corporate Marketing Operations, you drive day-to-day management of our marketing technology stack, empowering and enabling our marketing teams to implement, optimize, and expand marketing processes and activations. In addition, you are involved in collaborating on long-term strategies around enabling the next level capabilities of our marketing tools and platforms.

In this role, you are a key liaison between Marketing and IT for MarTech projects and initiatives, translating desired outcomes and requirements into achievable deliverables. You are responsible for cross-team alignment, project management, definition of business and technology capabilities, and business process design/improvement that drives operational efficiencies and advances marketing capabilities for the organization.

What you'll be doing

Technology

• Partner with Corporate Marketing leads, IT, Business Segment Marketing, and Privacy, to build out a best-in-class MarTech ecosystem
• Serve as business operations SME for MarTech capabilities, including marketing automation platforms & technologies, web activation and personalization tools, account/CRM structure, and data infrastructure
• Act as business project owner for the implementation, configuration, management, and enhancement of MarTech stack to optimize performance, processes, and executional capabilities

Project Management

• Partner with marketing collaborators and IT technology partners to drive requirements and prioritization across multiple marketing teams and cross functional work streams to deliver successful business outcomes
• Lead business rollout strategies and timelines including determining process changes, evaluating training/change management needs, and aligning cross-marketing teams for successful adoptions of new technology solutions
• Provide hands on business project management during discovery, design, development, testing, implementation, and post implementation phases
• Identify potential obstacles and work toward solutions that keep projects within scope and on-time
• Support testing, transition, and quality assurance approaches
• Develop and detail scalable processes that ensure standard methodologies in marketing technology and web operations

Strategy

• Be an advocate and driver for process and platform improvements and efficiency opportunities
• Inform the road map and strategy for a best-in-class marketing technology stack that supports company goals
• Support the evaluation of business needs & creation of business cases including applicable expense reduction, sales benefits, and return on investment estimates

What you'll bring

Required Qualifications

• Bachelor degree in Marketing, Computer Science, Business, or related field
• Minimum 5 years of hands-on experience leading MarTech initiatives, process improvement and managing projects with a demonstrated history of increasing responsibility
• Experience integrating marketing applications with enterprise applications
• Skilled project leadership, including prioritizing work for self and team, completing multiple tasks, and effectively collaborating with others
• Knowledge of business process and project management methodologies and tools
• Excellent interpersonal, oral, and written communication skills
• Ability to communicate sophisticated information simply and use proactive communication to manage risk

Desired Qualifications

Working knowledge with:

• Planning & implementation of advanced journey orchestration/omnichannel tools
• Dataflows & mapping
• Salesforce CRM, Marketing Account Engagement/Cloud, & Marketing Intelligence
• Acoustic, HubSpot, Adobe Experience Manager, Aquia Drupal, GA4, Matomo, Aprimo Dam, Tableau/Power BI, Big Query
• Experience with HTML for websites and emails a plus

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $104,000 - 143,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

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US Benefits at Baxter (except for Puerto Rico)

This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Know Your Rights: Workplace Discrimination is Illegal

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.