Sr. Mgr Global Product Marketing - Support Surfaces

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. 

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work. 

Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission. 

Your Role at Baxter

This is where your ideas lead to success

As the Sr. Manager, Global Product Marketing for support surfaces (acute care mattresses), you'll have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us contend. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business.

And while you are a great teammate, you are also competitive—determined to achieve results and get things done. At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.

The global support surfaces portfolio is strategically important to the broader business and represents a significant growth opportunity. This position will develop the portfolio strategy, drive profitability and collaborate with R&D to develop innovations that further strengthen Baxter’s market position. There is also a unique connectivity opportunity to elevate the value of the portfolio by visualizing data, sending data to the EMR and studying the data through enhanced reporting. This position offers an exciting opportunity to foster Baxter’s mission of saving and sustaining lives.

Your Team

As a large, multinational organization, you have the opportunity to expand your knowledge through collaboration with a variety of individuals, exposure to different facets of our portfolio, and a supportive leadership team that encourages ongoing development.

From your leaders to your peers, we operate as a team. We are focused on delivering for our patients and the business. We continue developing digital tools to enable efficiency and support a variety of learning and development opportunities.

What you'll be doing

As a global upstream Product Marketing Manager, you will lead the strategic development, management and growth of the support surfaces portfolio. This portfolio has an annual revenue target of approximately $175M. You will independently lead and coordinate cross-functional teams in a matrix organization to drive profitable portfolio growth globally.

• Cultivate a deep and nuanced understanding of global market dynamics, competitive insights, and industry trends, with a focus on applying this knowledge to drive innovation and growth.
• Own and drive completion of the go-to-market strategy.
• Leverage strong data analytics to size markets and define growth rates.
• Gather intelligence on macro environmental trends including: manufacturing & technology, medical & innovation, regulatory and market access and sustainability.
• Develop a deep understanding of the competitive landscape, including the market positioning, strategies, and tactics of key competitors, to inform the development of a competitive strategy and portfolio.
• Engage with cross-functional teams to identify and prioritize customer opportunities, and develop innovative solutions to meet these needs.
• Drive in partnership with downstream marketing the design and implementation of product launch plans that achieve business results, including value proposition development, segmentation analysis, targeting strategies, positioning statements, sales enablement plans, and messaging frameworks.
• Build connectivity strategies into new to market solutions.
• Develop comprehensive roadmaps to include growth opportunities (organic and inorganic), evidence generation strategies and geographical expansion.
• Collaborate with device connectivity team to understand connectivity opportunities and how Baxter solutions bring connectivity to life to inform roadmaps.
• Lifecyle management of products, including product launch, phase-out, incremental improvements and line extensions.
• Lead review of all geographical expansion cases and initial regulatory assessments.
• Assist the strategy and analytics team in analyzing the health of the Care and Connectivity Solutions portfolio, as well as streamlining production when necessary.
• Travel globally up to 30% of the time.

What you'll bring

• Bachelor’s degree from an accredited university required.
• 10 years of product management and / or marketing in a life sciences corporation (preferably medical device, diagnostics or capital equipment), with at least 2-3 of those years in an upstream or global capacity to leverage your experience.
• Excellent written and verbal communication skills with the ability to persuasively present to internal and external partners at all levels (executives, R&D, customers and cross-functional teams).
• Self-motivated and history of successfully getting results.
• Ability to work independently and be comfortable with ambiguity.
• Demonstrated creative problem resolution and analytical abilities.
• Strong learning agility with a solid understanding of healthcare and business.
• History of success to oversee and handle challenging priorities simultaneously.
• Ability to quickly adapt to quickly shifting priorities.

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $136,000 - 187,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

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We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

US Benefits at Baxter (except for Puerto Rico)

This is where your well-being matters. Baxter offers comprehensive compensation and benefits packages for eligible roles. Our health and well-being benefits include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance. Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching. We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave. Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits. Join us and enjoy the competitive compensation and benefits we offer to our employees. For additional information regarding Baxter US Benefits, please speak with your recruiter or visit our Benefits site: Benefits | Baxter

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

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Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

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