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Patient Monitoring Product Marketing Manager (Skaneateles Falls or Deerfield Based Preferred; Hybrid Work Model)

Req #: JR - 067246 Location Skaneateles Falls, New York, United States Job Category: Marketing Date Posted: 06/21/2022

Overview

This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You’ll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

  • Support for Parents

  • Continuing Education/
    Professional Development

  • Employee Health &
    Well-Being Benefits

  • Paid Time Off

  • 2 Days a Year to Volunteer

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Success Profile

What makes a successful Marketing team member at Baxter? Take a look at some of the top traits we’re looking for and see if you’re a fit.

  • Compelling & Concise Communication
  • Creative & Innovative Thinking
  • Strategic Planning
  • Competitive Intelligence
  • Collaborative
  • Digitally Savvy

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Patient Monitoring Product Marketing Manager (Skaneateles Falls or Deerfield Based Preferred; Hybrid Work Model)

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. 

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work. 

Join us at the intersection of saving and sustaining lives— where your purpose accelerates our mission. 

Your Role at Baxter

This is where your ideas lead to success

As a Category Product Marketing Manager for Patient Monitoring, you will provide the strategy development, execution and product lifecycle management of legacy Welch Allyn patient monitoring products within the Front Line Care business unit of Baxter.

With a focus on associated software, service, and technology offerings, this role will develop strategies to achieve growth and profitability goals and provide strategic feedback to maintain our goal of Advancing Connected Care.

Reporting to the Director of Marketing, Patient Monitoring, this position collaborates with R&D, service, strategic marketing, regional marketing, sales teams, as well as other internal and external partners. This role requires both domestic and international travel up to 20 % - 30 %.

Your Team

We develop quality products with the patient in mind, so our marketing efforts are also patient-centric. That means you can be proud of our work and the value we provide to people every day!

This role is ideally based in the greater Syracuse/Skaneateles Falls or Deerfield areas with the ability to work in a hybrid model. If you are open to relocating to one of these areas; relocation will be offered!

What you'll be doing

  • Leads all aspects of product development of new technologies from customer sensing to concept development through launch strategy. Authority in understanding customer needs and workflows.
  • Develop, lead and deliver the portfolio strategy and global commercial marketing plan that comprises strategy, value proposition, positioning, messaging, and guidelines to drive regional execution; ensure tight-knit collaboration with regional constituents.
  • Develops business plan and financial analysis for new products proposed while being the marketing lead on requirements definition and R&D project execution and the go-to-market strategy.
  • Provides oversight to management of product costs, has input to global pricing of applicable portfolio, and margin maintenance. Provides input to 3-year strategic plan.

Product Management:

  • Lifecycle management of products, including product launch, phase-out, incremental improvements and line extensions.
  • Continuous evaluation of user needs and clinical trends to define products and improvements over the product lifecycle.
  • Assess market potential for the right segment/targets, develop strategic business plan capitalizing on future market needs and opportunities.
  • Monitoring of product manufacturing costs, and identification of trends and opportunities to reduce costs while working with sustaining engineering.

What you'll bring

  • 7+ years of related professional experience
  • Bachelor’s Degree required; MBA preferred
  • A proven ability to successfully work with cross functional resources and engage teams across the matrix
  • Requires knowledge of primary channel(s) for responsible products
  • Effectively use and apply available analytical tools
  • Experience with financial modeling to support New Product Development (NPD) decision making
  • Experience developing product requirements for new technologies preferred
  • Experience in Go to Market effort on an NPD team preferred including international strategy

The successful candidate for this job may be required to verify that he or she has been vaccinated against COVID-19, subject to reasonable accommodations for individuals with medical conditions or religious beliefs that prevent vaccination, and in accordance with applicable law.

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

EEO is the Law 
EEO is the law - Poster Supplement
Pay Transparency Policy

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

067246

Hear from Our Employees

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.

Meet Madhuri, Senior Manager, Product & Strategic Initiatives in India

"Being a marketer at Baxter is a great enabler and gives opportunities to develop and exercise strategic decision making, portfolio management, project management, new launch excellence, driving profitable growth and omnichannel marketing campaigns. Leaders here are approachable and receptive to new ideas. Baxter gave me an opportunity to drive strategic initiatives across the India organization in addition to my current marketing role."

Madhuri

Meet Bethany, Marketing Director in the United States

"I find it very rewarding to manage a new product development project from initial concept through to seeing the first patients on the therapy. It makes it all worthwhile to hear how our products and therapies are positively impacting a patient and their family."

Bethany

Meet Claire, Marketing Manager in Singapore

"In my current marketing role at Baxter, I've gained different insights and skillsets, one of them being learning to look at things from different angles. From big picture to strategy implementation, my experience has allowed me to help the sales team connect the dots together effectively."

Claire

Meet Sara, EMEA Digital Health Project Leader in Portugal

"As an Early Career Professional, I must say that Baxter truly allows you to develop your career. I started working at a national role and advanced into an EMEA role in Digital Health, early this year. Being able to collaborate on the strategy behind an effective digital transformation of the company, makes me believe on our mission every day, and be very proud to work at Baxter."

Sara

Hear from Our Employees

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.

Madhuri

Meet Madhuri, Senior Project Manager in India

"Being a marketer at Baxter is a great enabler and gives opportunities to develop and exercise strategic decision making, portfolio management, project management, new launch excellence, driving profitable growth and omnichannel marketing campaigns. Leaders here are approachable and receptive to new ideas. Baxter gave me an opportunity to drive strategic initiatives across the India organization in addition to my current marketing role."

Bethany

Meet Bethany, Marketing Director in the United States

"I find it very rewarding to manage a new product development project from initial concept through to seeing the first patients on the therapy. It makes it all worthwhile to hear how our products and therapies are positively impacting a patient and their family."

Claire

Meet Claire, Marketing Manager in Singapore

"In my current marketing role at Baxter, I've gained different insights and skillsets, one of them being learning to look at things from different angles. From big picture to strategy implementation, my experience has allowed me to help the sales team connect the dots together effectively."

Sara

Meet Sara, EMEA Digital Health Project Leader in Portugal

"As an Early Career Professional, I must say that Baxter truly allows you to develop your career. I started working at a national role and advanced into an EMEA role in Digital Health, early this year. Being able to collaborate on the strategy behind an effective digital transformation of the company, makes me believe on our mission every day, and be very proud to work at Baxter."

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